We Are Here

To Help Your
Everyday Life

Our vision is to support mothers in their daily lives by offering products that are safe,
effective, and affordable. We understand that it takes a village to raise our children,
and we aim to be an essential part of that supportive community.


About Us

Amy Tomasello’s journey began with a profound dream: securing her son’s prosperous future. Overcoming the real-life challenges of single motherhoo —like fixing the washing machine with one hand while holding a teething baby in the other—she founded Loving and Loyal in 2022. This momma-owned business, inspired by her son Noah’s birth, reflects their shared Leo birthdays, symbolizing love, and loyalty.

Loving and Loyal offers a curated selection of products that simplify daily routines and bring comfort to families. Each item embodies the principles of love, loyalty, and practicality, chosen with care by Amy.

Amy’s story is one of perseverance, love, and loyalty. Through Loving and Loyal, she has built a legacy of resilience and dedication, inspiring others to pursue their dreams, even if it means negotiating nap times and business calls simultaneously.

Join us at Loving and Loyal and be part of a community that values love, loyalty, and the simple joys of everyday life—because if Amy can build a business between diaper changes and playdates, you can achieve anything too.


Breastmilk Cooler Multifunctional Bag with Ice Pack

Meet the perfect companion for modern parents on the go. Our Breastmilk Cooler Bag features a sleek geometric pattern and an innovative double-layered design that holds up to six 9-ounce bottles. It ensures optimal storage and temperature regulation for breastmilk, making it an essential accessory forbusy families.


Stay Calm And Classy

Keep yourself cool and stay stylish with our breastfeeding cooler bag! Designed for moms on the go, this bag lets you pump or store milk discreetly and conveniently. With its sleek design and functional features, you can feed your baby with confidence wherever you are.


Why Choose Our Breastmilk Cooler Bag?

Double-Layered Design

Enhanced Comfort and Durability: Thicker shoulder and stroller straps for better comfort, and thicker, stronger hardware for longevity.

Optimal Storage

Versatile Middle Divider: Remove the middle divider to accommodate six 9 oz bottles or fold it halfway, preserving a storage pocket for a breastmilk bag while keeping the top compartment accessible. Below, store four large bottles and two smaller bottles. This adaptable design offers customizable storage, ensuring your breastmilk stays cold and safe. Additionally, it doubles as a multipurpose cooler, fitting a wine bottle.

Stylish Exterior

Dual-Sided Netting Pockets: For convenient packing.

Water and Leak Resistance

Crafted with precision to ensure your items stay dry and secure.

Accessible Design

Zippers: Durable and grooved for a secure grip and easy use. Flip-Down Top Compartment: Opens downwards, reducing the risk of items falling out.

Washable Oxford Canvas

The insulated cooler bag keeps items cold for up to 8-10 hours, depending on external temperatures.

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